Articles in the Public Relations Category

Stats on how Aussies are using the webnet
Posted in Mobiloe technology, ORM, Online, Public Relations, Social Media on 9 December 2008

ACMA statistics and report on how Australians are using the Internet.

Calculating the value of Web2.0 conversations
Posted in Blogging, Online, Public Relations, Social Media on 11 November 2008

Over at her Conversations blogsite, Dina Mehta explores the notion of evaluating Soc Med engagement by assessing the richness of the conversations that take place, rather than with traditional metrics. For a taster of Dina’s article and thoughts, she suggests the following be considered: Participation, Engagement, Influence, Imagination, Energy, Loyalty and stickiness…

Using Social Media for Issues and Crisis management
Posted in ORM, Public Relations, Social Media on 29 October 2008

Gerry McCusker, PR adviser and author of PR disasters, will deliver the opening keynote at Frocomms upcoming Issues and Crisis Summit in Sydney, November 5 and 6, 2008.